Thursday, May 2, 2013

April is National Car Care Month: Spring into Action

April is National Car Care Month and the Car Care Council reminds motorists to spring into action and follow 10 basic maintenance procedures to make sure their vehicles are running at peak performance for the summer driving season.

  1. Check all fluids, including engine oil, power steering, brake and transmission as well as windshield washer solvent and antifreeze/coolant.
  2. Check the hoses and belts to make sure they are not cracked, brittle, frayed, loose or showing signs of excessive wear.
  3. Check the battery and replace if necessary. Make sure the connection is clean, tight and corrosion-free.
  4. Check the brake system annually and have the brake linings, rotors and drums inspected at each oil change.
  5. Inspect the exhaust system for leaks, damage and broken supports or hangers if there is an unusual noise. Exhaust leaks can be dangerous and must be corrected without delay.
  6. Schedule a tune-up to help the engine deliver the best balance of power and fuel economy and produce the lowest level of emissions.
  7. Check the heating, ventilating and air conditioning (HVAC) system, as proper heating and cooling performance is critical for interior comfort and for safety reasons such as defrosting.
  8. Inspect the steering and suspension system annually including shock absorbers, struts and chassis parts such as ball joints, tie rod ends and other related components.
  9. Check the tires, including tire pressure and tread. Uneven wear indicates a need for wheel alignment. Tires should also be checked for bulges and bald spots.
  10. Check the wipers and lighting so that you can see and be seen.
  11. Check that all interior and exterior lighting is working properly and replace worn wiper blades so you can see clearly when driving during precipitation

This blog was originally posted here: http://www.carcare.org/2013/04/april-is-national-car-care-month-spring-into-action/

Tuesday, April 2, 2013

Honda Automobiles: New Accord Continues to Drive Honda Sales in March; Big Acura Sales Jump Fueled by Record-Setting RDX and All-New RLX - http://bit.ly/XHqBTs
Honda Automobiles: 2014 Honda Odyssey - http://bit.ly/Z5pqsb

Monday, April 1, 2013

Honda Automobiles: 2014 Honda Odyssey - http://bit.ly/Z5gZwW
Honda Automobiles: 2014 Honda Odyssey - http://bit.ly/Z5gTWd
Honda Automobiles: 2014 Honda Odyssey - http://bit.ly/XDawyg
Honda Automobiles: 2014 Honda Odyssey - http://bit.ly/XD9TEF
Honda Automobiles: 2013 Honda Civic Tour Presents Headliner Maroon 5 - http://bit.ly/Z41tBq
Honda Automobiles: 2013 Honda Civic Tour Presents Headliner Maroon 5 - http://bit.ly/XBf7Rz
Honda Automobiles: Maroon 5 To Headline 2013 Honda Civic Tour With Special Guest Kelly Clarkson - http://bit.ly/XBevLM
Honda Automobiles: Honda Introduces HondaHAIR, First-Ever In-Vehicle Hair-Grooming Tool - http://bit.ly/Z3A7LG
Honda Automobiles: HondaHAIR - http://bit.ly/Z3zxNW

Friday, March 29, 2013

Honda Automobiles: Honda KBB 2013 Brand Image Awards - http://bit.ly/YPbHwr
Honda Automobiles: Honda KBB 2013 Brand Image Awards - http://bit.ly/YPb0mN
Honda Automobiles: Honda KBB 2013 Brand Image Awards - http://bit.ly/10le97P
Honda Automobiles: Honda KBB 2013 Brand Image Awards - http://bit.ly/YONoyu

Wednesday, March 27, 2013

Honda Automobiles: 2014 Honda Odyssey Touring Elite - http://bit.ly/XboMik
Honda Automobiles: 2014 Honda Odyssey Touring Elite - http://bit.ly/1087XS7

Tuesday, March 26, 2013

Honda Automobiles: 2014 Honda Odyssey Touring Elite - http://bit.ly/107YhqS
Honda Automobiles: 2014 Honda Odyssey Touring Elite - http://bit.ly/107Y9I0
Honda Automobiles: 2014 Honda Odyssey Touring Elite - http://bit.ly/Xb3Fww
Honda Automobiles: 2014 Honda Odyssey Touring Elite - http://bit.ly/107AM1h
Honda Automobiles: 2014 Honda Odyssey Touring Elite - http://bit.ly/XaXTLz
Honda Automobiles: 2014 Honda Odyssey Touring Elite B-Roll - http://bit.ly/107rZwb
Honda Automobiles: 2014 Honda Odyssey Touring Elite - http://bit.ly/1072YBk
Honda Automobiles: 2014 Honda Odyssey Touring Elite® Makes World Debut in New York with Host of Safety Upgrades and Innovations Including HondaVAC™, the First In-Car Vacuum - http://bit.ly/1072E5u

Monday, March 25, 2013

Honda Automobiles: Honda Named Most Trusted Brand, Best Value Brand and Best Overall Brand by Thousands of New-Car Shoppers in KBB.com's 2013 Brand Image Awards - http://bit.ly/16T8FYn

Thursday, March 21, 2013

Honda Automobiles: Honda Civic Tour Launches 'Guess the 2013 Headliner' Sweepstakes - http://bit.ly/Y1OLY9

Wednesday, March 20, 2013

Honda Automobiles: Honda Leads Industry with Four Vehicles Eligible for California Carpool Lane Access - http://bit.ly/YqTcrV
Honda Automobiles: Honda Leads Industry with Four Vehicles Eligible for California Carpool Lane Access - http://bit.ly/YqSpqS

Monday, March 18, 2013

Honda Automobiles: American Honda's Auto Advertising Structure Announced


American Honda's Auto Advertising Structure Announced

Source: http://hondanews.com/photos/american-honda-s-auto-advertising-structure-announced

Honda Automobiles: American Honda Announces New Advertising Structure for Automobile Business

American Honda Motor Co., Inc. today announced that its comprehensive review of advertising creative and media accounts for its automobile business has resulted in a multi-agency approach for the company's Honda and Acura brands.  MediaVest was selected as the media agency serving both brands, with RPA selected as the creative agency for the Honda automobile brand and Mullen as the creative agency for the Acura brand. 

The agency assignments, the result of a nearly three-month long selection process, reflect a major change in strategies for Honda and Acura advertising.   The new multi-agency structure will place American Honda at the hub of a collaborative team of agencies, with the focus on heightened creativity, greater efficiency and long-term strategic planning.  RPA, Mullen and MediaVest together with Muse Communications and Orci, which retain the multicultural assignments, will report directly to American Honda rather than through a single agency.

"We are creating a new and highly collaborative path forward that will yield outstanding creative and enable us to focus more of our marketing investment on communicating with our customers," said Michael Accavitti, vice president of National Marketing Operations.  "We are confident that our new team of agencies will create dynamic marketing campaigns that connect and engage consumers with our products and our brands, while achieving an even higher level of efficiency and effectiveness."

Each agency will have dedicated workspace at American Honda headquarters in Torrance, Calif. where agency personnel can better serve the needs of each brand by collaborating together and with the Honda and Acura teams.  In addition, Mullen and MediaVest will be opening or expanding dedicated offices in Southern California.  RPA, Muse and Orci are headquartered in Southern California.

MediaVest's role as the separate media agency is expected to result in more sophisticated targeting of the media mix, with a significant improvement in media buying efficiency.  "Getting smarter about how we communicate was a critical goal of this process and even with the same level of investment we expect to realize more efficient and targeted media plans, which will increase the amount of money we spend on reaching our customers," said Accavitti.

From the standpoint of creative agencies, the new structure will enable RPA, Mullen, Muse and Orci to maintain a special focus on the unique needs of each brand at a time when both Honda and Acura have strong momentum with a number of all-new products just introduced or soon coming to market. "With Honda and Acura rolling out incredibly strong new products we think each agency will have a lot of good material to take our creative to the next level," said Accavitti.

Honda has an award-winning lineup of new or substantially refreshed models, including the just-introduced 2013 Honda Accord and Civic and a lineup of light trucks led by CR-V, America's top-selling SUV, and the Honda Odyssey.  In 2014, Honda has announced plans to greatly expand small car sales with an all-new Honda Fit and a new model based on the Urban SUV Concept revealed at the North American International Auto Show in January 2013. 

Acura is in the midst of the complete makeover of its product lineup.  In 2012, the brand launched two new gateway Acura models with a redesigned RDX, which has since enjoyed 10 consecutive months of record sales, and the new ILX entry-luxury sedan. For 2013, the all-new 2014 RLX flagship sedan went on sale March 15, with an all-new 2014 MDX coming to market by mid-year.  Acura has also announced plans for the introduction of the next generation of the Acura NSX supercar in about two years.

About Honda
Honda offers a complete lineup of cars and trucks through a network of more than 1,000 dealerships in the United States. In 2013, Honda marks 40 years of the Civic model, with more than 30 years of producing automobiles in the region, which began with the Accord in Marysville, Ohio in November 1982. Having produced more than 25 million vehicles in North America through 2012 using domestic and globally sourced parts, Honda currently operates 14 major manufacturing facilities in North America, producing a wide range of Honda automobiles, all-terrain vehicles, power equipment products, engines and transmissions.

About Acura
Acura offers a full line of technologically advanced performance luxury vehicles through a network of 272 dealers within the United States. The Acura lineup features seven distinctive models including the TL performance luxury sedan, the TSX Sport Wagon and sedan, the ILX compact luxury sedan, the RDX luxury crossover SUV, the MDX luxury sport utility vehicle, the ZDX four-door sports coupe, and the all-new Acura RLX flagship sedan.

Connect with Honda:
Honda Media Newsroom (for journalists): www.hondanews.com
Honda (for consumers): www.automobiles.honda.com
Honda on Facebook: www.facebook.com/honda
Honda on YouTube: www.youtube.com/honda
Honda on Flickr: www.flickr.com/hondanews
Honda on Twitter: www.twitter.com/honda
Pinterest: http://pinterest.com/honda
Instagram: http://instagram.com/honda
Google+: https://plus.google.com/+honda

Connect with Acura:
Media Information: www.acuranews.com
Consumer Information: www.acura.com
Facebook: www.facebook.com/Acura
Twitter: www.twitter.com/Acura_Insider
YouTube: www.youtube.com/acura
Flickr: www.flickr.com/acuranews
Pinterest: http://pinterest.com/acura
Google+: https://plus.google.com/+acura

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Source: http://hondanews.com/releases/10b34bfd-25f0-4eae-be08-c623f081d7cd

Honda Automobiles: Honda Odyssey at the 2013 NY Auto Show


Honda Odyssey at the 2013 NY Auto Show

Source: http://hondanews.com/photos/honda-odyssey-at-the-2013-ny-auto-show

Honda Automobiles: 2014 Honda Odyssey to Debut with Innovative New Features at the 2013 New York International Auto Show

Honda will reveal details of the refreshed 2014 Odyssey, including some innovative new features, at the New York International Auto Show (NYIAS). The 2014 Odyssey further strengthens the Honda minivan's position as the segment's most coveted family-friendly vehicle, and adds to its status as the strongest overall ownership value in its class.

The 2013 Odyssey is already an IIHS TOP SAFETY PICK, an AutoPacific Ideal Vehicle Award winner, an ALG Residual Value award winner, and one of the Best Family Cars of 2012 according to the editors of Parents Magazine/Edmunds.com and Kelley Blue Book's kbb.com.

The 2014 Odyssey along with Honda's complete line-up of fuel efficient, innovative and fun-to-drive cars and trucks, including the 2014 Accord Plug-In Hybrid and 2013 Fit EV, will be on display at the Honda booth during NYIAS press and public days. Both the 2014 Accord Plug-In and the fully-electric Honda Fit EV were recently launched at select Honda dealerships in New York.

With an EPA fuel economy rating of 115 MPGe in electric-only mode, the Accord Plug-In is the most efficient sedan in America, and also the first production car to meet the U.S. EPA's more stringent LEV3/SULEV20 vehicle emissions standard. The five-passenger all-electric 2013 Honda Fit EV delivers 189 lb-ft of torque from its electric motor and features a fully independent, multi-link rear suspension that serves as the foundation for Honda's fun-to-drive EV with an EPA combined city/highway estimated driving range rating of 82 miles.

Connect with Honda:
Media Newsroom (for journalists) http://www.hondanews.com/channels/honda-automobiles-odyssey
For consumers: http://automobiles.honda.com/future-cars
YouTube: www.youtube.com/honda
Flickr: www.flickr.com/hondanews
Twitter: www.twitter.com/honda
Facebook: http://www.facebook.com/honda
Pinterest: http://pinterest.com/honda
Instagram: http://instagram.com/honda
Honda on Google+: https://plus.google.com/+honda

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Source: http://hondanews.com/releases/3650ce81-7b7b-401a-85da-c26e381c5fc6

Friday, March 15, 2013

McKenney Salinas Honda Mitsubishi Awarded as the 2013 DealerRater Mitsubishi Dealer of the Year in North Carolina  
DealerRater Honors McKenney Salinas Honda Mitsubishi for Outstanding Customer Satisfaction Based on Customers’ Online Reviews Posted on DealerRater.com  

DealerRater, the world’s premier car dealer review web site, recently announced the winners of the 2013 Dealer of the Year Award Program. Through this award program, 38 manufacturer categories were represented honoring top U.S. and Canadian Dealers.  Included in this year’s winners was McKenney Salinas Honda Mitsubishi.

McKenney Salinas Honda Mitsubishi has demonstrated consistently high PowerScore™ ratings for customer satisfaction, placing them in the top of their class.  The PowerScore is determined using an algorithm that factors the dealership’s average DealerRater consumer rating and the total number of reviews written about the dealership during the previous calendar year.

According to recent studies, 84% of Americans say online evaluations have an influence on their decision to purchase a product/service, and 73% of car shoppers now consult online dealership reviews. With the growth of Internet use in the car shopping process over the past decade, reputation management has become a vital part of any dealership’s marketing process.

“We congratulate McKenney Salinas Honda Mitsubishi for achieving the top award for customer satisfaction amongst Mitsubishi dealers across North Carolina and look forward to their continued success through unparalleled customer service,” said Chip Grueter, president of DealerRater.  “It was a tight competition among many outstanding dealers throughout North Carolina and McKenney Salinas Honda Mitsubishi should be proud of this accomplishment.”

About DealerRater
DealerRater was founded in 2002 as the first car dealer review website worldwide.  DealerRater is the world’s #1 online resource for anyone seeking trusted third-party information on automobile dealerships.   DealerRater features nearly 40,000 U.S. and Canadian car dealers, nearly 950,000 consumer reviews and over 1 million cars for sale.  DealerRater attracts more than 9.5 million consumers every year who visit the site to search for car dealerships, read reviews, write their own descriptive reviews, and find car deals – all for free.    In addition, DealerRater offers qualified car dealers a Certified Dealer Program as a reputation management tool to help them grow their online presence and achieve higher SEO rankings across the Web.  Today, more than 4,600 dealers are members of the award-winning DealerRater® Certified Dealer Program.  DealerRater is proud to have earned the #137 position on the 2012 Inc. 500 list, an exclusive ranking of the fastest-growing private companies in the United States.  DealerRater was also recently awarded a Technology Leadership Award from Dealer Marketing Magazine and a “Top Rated” Reputation Management award in the fourth annual DrivingSales Dealer Satisfaction Awards. For more information, visit www.DealerRater.com or call 800-266-9455.

Tuesday, March 12, 2013

Honda Automobiles: 2013 Honda Odyssey Touring - Car to Car

2013 Honda Odyssey Touring - Car to Car.

Source: http://hondanews.com/videos/dc74b1c5-9437-42a2-9077-6bed66952799

Honda Automobiles: Honda CR-V and Odyssey Win "Best Cars For Families" Awards From U.S. News & World Report

The 2013 Honda CR-V and the 2013 Honda Odyssey were both honored by U.S. News & World Report among its "Best Cars for Families." The efficient and capable CR-V was named "Best Compact SUV for Families" and the stylish up to 8-passenger Odyssey was named "Best Minivan for Families" among 2013 model year vehicles sold in the United States.

"If you're looking for a top safety-rated, fuel efficient, fun-to-drive family vehicle, you can't really go wrong with a Honda," said Mike Accavitti, vice president of national marketing operations, American Honda Motor Co., Inc. "Both the CR-V and the Odyssey exemplify 'family friendly' with top safety ratings, proven Honda quality and loads of smart features to keep the driver and all passengers comfortable and connected."

The "Best Cars for Families" methodology combines quality, size and family-friendly features into a composite score. Quality is measured using a weighted average of scores from the U.S. News rankings at the time the awards are published. The rankings compare cars on the basis of safety, reliability and a consensus of automotive critics' opinions. Size is based on a vehicle's seating capacity and interior space. For family-friendly features, the availability of features deemed to be helpful to families by U.S. News editors is factored in.

The 2013 Honda CR-V provides upscale styling, excellent fuel efficiency, and a host of standard convenience features, making it one of the most fun and functional compact SUVs in America. The CR-V is rated by the Insurance Institute for Highway Safety (IIHS) as a TOP SAFETY PICK and is distinguished by a National Highway Traffic Safety Administration (NHTSA) 5-star Overall Vehicle Score.1 Compact on the outside and roomy inside, the CR-V represents an unparalleled balance of size and capability in the entry SUV segment. With its car-like interior comfort, a smooth and quiet ride, plus innovative features, the versatile CR-V is a great fit for families or individuals with an active lifestyle.

The 2013 Honda Odyssey minivan continues to lead its class in fuel economy and safety ratings, while providing spacious accommodations for up to eight passengers and a refined and engaging driving experience. The Odyssey Touring is rated at a remarkable 28 mpg,2 the highest EPA highway fuel economy rating of any eight-passenger minivan. All Odyssey models are an IIHS TOP SAFETY PICK, and the Odyssey has earned the best possible overall safety rating from NHTSA with a 5-Star Overall Vehicle Score.1

Connect with Honda:
Honda Media Newsroom (for journalists): www.hondanews.com
Honda (for consumers): www.automobiles.honda.com
Honda on Facebook: www.facebook.com/honda
Honda on YouTube: www.youtube.com/honda
Honda on Flickr: www.flickr.com/hondanews
Honda on Twitter: www.twitter.com/honda
Pinterest: http://pinterest.com/honda
Instagram: http://instagram.com/honda
Google+: https://plus.google.com/+honda

1 Government 5-Star Safety Ratings are part of NHTSA's New Car Assessment Program (www.SaferCar.gov). Model tested with standard side airbags (SABs). Vehicles tested under the new program cannot be compared to MY10 and earlier vehicles.

2 Based on 2013 EPA mileage ratings. Use for comparison purposes only. Your actual mileage will vary depending on how you drive and maintain your vehicle.

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Source: http://hondanews.com/releases/0dfc84dd-e729-4432-a4c8-f0a5d7b81c99

Honda Automobiles: 2013 Honda CR-V EX-L AWD


2013 Honda CR-V EX-L AWD

Source: http://hondanews.com/photos/2013-honda-cr-v-ex-l-awd-4

Honda Automobiles: 2013 Honda Odyssey Touring Elite


2013 Honda Odyssey Touring Elite

Source: http://hondanews.com/photos/2013-honda-odyssey-touring-elite-2

Thursday, March 7, 2013

Honda Automobiles: 2013 Honda Civic Sedan and Coupe First Small Cars to Achieve TOP SAFETY PICK Rating in IIHS Safety Testing

The new 2013 Honda Civic Sedan and Coupe have received the highest available safety rating of TOP SAFETY PICK+ from the Institute for Highway Safety (IIHS). This recognition makes the Civic Sedan and Coupe the first and only IIHS Small cars in the industry to earn a TOP SAFETY PICK+.

Honda leads all other brands in achieving TOP SAFETY PICK+ ratings with four models – Civic Sedan and Coupe, and Accord Sedan and Coupe.  Further, for the 2013 model year, all Honda and Acura models tested1 by the IIHS have received a TOP SAFETY PICK or TOP SAFETY PICK+ rating.

"If you want a compact car with a TOP SAFETY PICK+ rating, the 2013 Honda Civic is the only choice," said Art St. Cyr, vice president of product planning and logistics at American Honda. "We believe this is a distinct competitive advantage, especially as more and more consumers place a premium on crash rating performance."

The new Civic Sedan, equipped with the second generation of the Honda Advanced Compatibility Body Structure™ (ACE™II), is not only the first Small car to earn TOP SAFETY PICK+ in the industry, but also the first and only to earn the highest possible rating of GOOD on the IIHS' new small overlap frontal crash test (sometimes called a 'narrow offset' test). This aggressive test is designed to simulate what happens when the front corner of a vehicle collides with another vehicle or an object such as a tree or utility pole at high speed.  The ACE™II reinforced body structure found on the 2013 Civic further enhances frontal crash energy through a wider range of these offset and oblique collision scenarios.

Additional standard safety equipment on all Civic models include Vehicle Stability Assist™ (VSA®) with traction control; an Anti-lock Braking System (ABS); side curtain airbags; dual-stage, multiple-threshold front airbags; and driver and front passenger side airbags.

Honda Safety Leadership
Honda has a long history of leadership in the development and application of advanced technologies and designs to enhance the safety of all road users, including automobile occupants, motorcycle riders, and pedestrians. The company operates two of the world's most sophisticated crash test facilities and is responsible for numerous pioneering efforts in the areas of crashworthiness, airbag technology, collision compatibility and pedestrian safety. This commitment to safety is rooted in Honda's goal
to be a company that society wants to exist, and it complements the company's leadership in reducing vehicle emissions, improving fuel efficiency and advancing alternatives to gasoline.

2013 American Honda TOP SAFETY PICK+:

Honda                
Honda Accord Coupe
Honda Accord Sedan
Honda Civic Coupe
Honda Civic Sedan

Acura
Acura TL

2013 American Honda TOP SAFETY PICKS:

Honda                
Honda Fit
Honda Crosstour
Honda Civic Sedan
Honda CR-Z
Honda CR-V
Honda Insight
Honda Pilot
Honda Odyssey
Honda Ridgeline

Acura
Acura ILX
Acura TSX Sedan
Acura MDX
Acura RDX

Connect with Honda:
Honda Media Newsroom (for journalists) http://www.hondanews.com/channels/corporate-safety
Honda for consumers: www.automobiles.honda.com
Honda on YouTube: www.youtube.com/honda
Honda on Flickr: www.flickr.com/hondanews
Honda on Twitter: www.twitter.com/honda
Honda on Facebook: http://www.facebook.com/honda
Pinterest: http://pinterest.com/honda
Instagram: http://instagram.com/honda
Honda on Google+: https://plus.google.com/+honda

Connect with Acura:
Acura (for consumers): www.acura.com
Facebook: www.facebook.com/Acura
Twitter: www.twitter.com/Acura_Insider
YouTube: www.youtube.com/acura

1Acura ZDX, Honda FCX Clarity and Honda Fit EV have not been completely tested by the IIHS for the 2013 Model Year.

 

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Source: http://hondanews.com/releases/aa469016-6414-4e3c-8600-34be48606208

Friday, March 1, 2013

Honda Automobiles: Redesigned 2013 Honda Accord Leads the Pack in February Sales; Acura's Newest Products Continue to Advance Brand Growth

American Honda today reported February 2013 U.S. sales of 107,987 units, overcoming winter's worst to post a decrease of only 2.0 percent compared with February 2012 (an increase of 2.1 percent based on the Daily Selling Rate (DSR*)), and enabling year-to-date sales to remain up over 2012. Reflecting Honda's unique focus on retail sales, and real demand for top-rated products such as Accord, the Honda brand posted February 2013 sales of 96,623 units, a decrease of 2.3 percent compared with February 2012 (an increase of 1.8 percent based on the DSR). Acura U.S. February sales of 11,364 units increased 0.9 percent compared with February 2012 (an increase of 5.1 percent based on the DSR).

Honda
- Strong sales of the all-new Accord continue, up 35.2 percent from last February with sales of 27,999 units
- The redesigned 2013 Crosstour sees second month of double-digit sales growth, up 15.3 percent from last February
- Pilot sales are up 8.3 percent compared with last February, with sales of 9,614 units

"It took a big winter storm in the Northeast to slow us down a bit, but our robust sales over the last three weeks show that our strong retail momentum continues," said John Mendel, executive vice president of Sales at American Honda. "With Accord posting strong numbers and spring just around the corner, the best is yet to come."

Acura
- RDX sets its tenth-consecutive monthly sales record, up 177.6 percent from last February with sales of 2,795 units
- MDX remains the top selling Acura model in February, with sales of 2,946 units
- TL was the top selling Acura sedan in February with sales of 2,216 units, ILX sales continue to trend up with sales of 1,997

"Acura's latest products continue to shine with ILX gaining traction and RDX sales up 177 percent," said Jeff Conrad, vice president of Acura Sales. "With the all-new 2014 RLX flagship sedan launching in a few weeks and the MDX Prototype creating favorable buzz, spring 2013 is shaping up as a banner season for Acura."

*The daily selling rate (DSR) is calculated with 24 days for February 2013 and 25 days for February 2012. Year-to-date, the DSR is calculated with 49 days for 2012 and 49 days for 2011. All other percentages in release are unadjusted; see table for adjusted DSR figures.

For more information about Honda vehicles, please visit www.automobiles.honda.com. For media inquiries please visit www.hondanews.com. For more information about Acura vehicles, please visit www.acura.com. For media inquiries please visit www.acuranews.com.

 

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Source: http://hondanews.com/releases/36121cac-bccd-482d-9dc5-e879b1f62c7c

Friday, February 22, 2013

Honda Automobiles: Executive Changes Reflect Evolving Role for Honda in North America

Honda today announced several key executive changes
effective April 1, 2013, that reflect the increased and evolving responsibilities that the Honda
North American Regional Operations have assumed within Honda's global business.


- Tetsuo Iwamura will remain as president of Honda North America, Inc. (HNA), COO of
North American Regional Operations and president and CEO of American Honda Motor
Co., Inc. Iwamura, who serves concurrently as the executive vice president, executive
officer and representative director of Honda Motor Co., Ltd., will add new responsibilities
as the COO of Automobile Operations and risk management officer for Honda Motor Co.,
Ltd.


- Hidenobu Iwata will become president of Honda North America Services, LLC (HNAS), a
new shared services company to be established effective April 1, 2013. Iwata will remain
in his current positions as president of Honda of America Mfg., Inc. (HAM) and senior
managing officer of Honda Motor Co., Ltd.


- Bob Nelson will become president of Honda Manufacturing of Indiana, LLC (HMIN) in
Greensburg, Ind. Nelson is currently a senior vice president at HMIN and has been with
Honda for 25 years, including 23 years with Honda of America Mfg., Inc. in Ohio.


- Jon Minto will become president of Honda Engineering North America, Inc. (EGA),
Honda's production engineering company in North America. Minto is currently a senior
vice president with EGA, which is based in Marysville, Ohio, and has been with Honda for
more than 20 years, including at Honda of Canada Mfg. (HCM)


- Dan Smith will become president of Honda of Canada Mfg. (HCM) in Alliston, Ontario, a
division of Honda Canada Inc. (HCI). Smith is currently a senior vice president at HCM
and has been with Honda for 28 years, including 26 years with Honda of America Mfg.,
Inc. and Honda Engineering North America, Inc. in Ohio.


- Jerry Chenkin will become president and CEO of Honda Canada Inc. (HCI) in Markham,
Ontario, outside Toronto. Chenkin, currently executive vice president of HCI, has been
with Honda for 38 years.


In conjunction with these executive appointments, Honda will strengthen the leadership
function of its North American regional operations under HNA and HNAS to enhance the ability
to deliver high quality products to the customer more quickly and efficiently.


The changes will help achieve this through more efficient management and quicker decision
making, and by merging some of the support functions common to multiple Honda companies
in North America under one roof. Both HNA's leadership function and HNAS will be located on
Honda's Marysville, Ohio, campus.


In 2012, Honda outlined key strategies that increased the role played by Honda's sales,
manufacturing and R&D operations in North America within Honda's global business. The
changes announced today are the next step in this direction.


"These organizational changes will improve the speed of decision-making and the
efficiency of our business operations," said Tetsuo Iwamura, chief operating officer of Honda's
North American Regional Operations, which includes the U.S, Canada and Mexico. "Our global
customers desire new, exciting and affordable automobile, motorcycle and power equipment
products, and these changes will enhance our ability to quickly bring our customers' dreams to
the market."


Since its founding in 1987, HNA has served as a coordinating entity for such operations
as legal services, corporate audit and risk management. In its evolving role, HNA will house
several members of senior executive management responsible for strategic oversight over
North American sales, manufacturing and R&D for the company's product lines. HNA has
offices in Torrance, Calif., Marysville, Ohio, Detroit, Mich., New York, NY and Washington, D.C.


HNAS, the new shared services company, will be based in Marysville, Ohio, with an
additional office in Torrance, Calif. HNAS will provide many of Honda's common support
functions in North America, and streamline coordination of Honda's R&D, manufacturing,
purchasing and sales functions as they relate to the introduction of new products.


Most Honda associates (employees) assigned to these entities will be located on the
Marysville campus in Ohio, but others will remain at other facilities throughout North America.
Current Ohio-based associates will remain in Ohio. It is anticipated that fewer than 50
associates involved in support and strategic functions at American Honda Motor Co., Inc. in
Torrance, Calif., will transfer to HNA and HNAS over the course of the next fiscal year
beginning April 1, 2013. The formation of HNAS and changes to HNA are not expected to
result in additional employment.


About Honda


Honda established operations in America in 1959, and now employs more than 33,000
associates in its North American sales, R&D and manufacturing operations with a capital
investment of more than $22 billion.


Based on its longstanding commitment to "build products close to the customer" Honda
operates 14 major manufacturing facilities in North America, producing a wide range of Honda
and Acura automobiles, automobile engines and transmissions, Honda all-terrain vehicles, and
power equipment products such as lawn mowers, mini-tillers and general purpose engines,
using domestic and globally sourced parts.


Seven Honda auto plants in the North American region, including four in the U.S., have the
capacity to produce 1.63 million automobiles each year. In 2012, 90 percent of the Honda and
Acura automobiles sold in the U.S. were produced in North America. This will increase to 1.92
million vehicles per year in 2014, when the sales percentage of locally produced automobiles is
expected to rise to more than 95 percent.


Honda R&D Americas, Inc., (HRA) operates 14 facilities in North America and is responsible
for "complete product creation," of advanced automobile, powersports and power equipment
products and technologies. Since 1990, HRA has researched, designed and developed more
than 20 all-new automobile models.


Honda media contacts:

Jeffrey Smith, American Honda Motor Co., Inc. (310) 781-5062 Jeffrey_Smith@ahm.honda.com

Ron Lietzke, Honda of America, Mfg., Inc., (937) 644-6627, ron_lietzke@ham.honda.com


Connect to Honda:

Honda Multimedia Newsroom (for media only): http://www.hondanews.com

Honda of America Mfg., Inc. (Press Room): www.ohio.honda.com

Honda News & Views: http://www.honda.com/news

Honda in America: http://www.hondainamerica.com

Honda on Twitter: http://www.twitter.com/americanhonda

Honda on Facebook: http://www.facebook.com/honda

Honda on YouTube: http://www.youtube.com/honda

Honda on Flickr: http://www.flickr.com/hondanews

Honda Website: http://www.honda.com

Pinterest: http://pinterest.com/honda/

On Google+


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Source: http://hondanews.com/releases/e48c417b-0f87-4f8f-941a-958cdfd736c6

Thursday, February 21, 2013

Honda Automobiles: Honda Fit Wins Two "Best Cars For The Money" Awards From U.S. News & World Report

The 2013 Honda Fit has won two U.S. News & World Report "Best Cars for the Money" awards. The highly-versatile and fun-to-drive Fit was named "Best Subcompact for the Money" and "Best Hatchback for the Money" among 2013 vehicles sold in the United States.

"The Fit brings truth to the concept that big things can come in small packages," said Mike Accavitti, vice president of national marketing operations, American Honda Motor Co., Inc. "With an amazingly roomy interior, snappy styling, great driving dynamics and industry-leading Honda quality, Fit proves that small cars can provide value well beyond their size."

The "Best Cars for the Money" methodology combines quality and value data into a composite score. Within each of 21 award categories, the vehicle with the highest score is named the "Best Car for the Money" in that category. Quality is measured by the overall score a vehicle achieved in the U.S. News car rankings at the time the awards are published. The rankings, updated monthly at www.usnews.com/cars, compare cars on the basis of safety, reliability and a consensus of industry experts' opinions. Value is measured by a combination of a vehicle's five-year total cost of ownership and the average price paid for the vehicle at the time the awards are published.

Winner of multiple industry awards due to its class-leading safety scores, fuel economy ratings, versatility, residual value and overall excellence, the Honda Fit has built a loyal following over seven years and two generations. The 2013 Honda Fit earned a TOP SAFETY PICK rating from the Insurance Institute for Highway Safety (IIHS), received a 2013 Residual Value Award from ALG and a 2013 Best Resale Value Award from KBB.com; was recognized as a "greener choice of 2013" by the American Council for an Energy-Efficient Economy (ACEEE); and Fit is a seven-time Car and Driver magazine "10Best Cars" award winner.

Though the Fit has an overall exterior length of just 161.6 inches, a surprisingly roomy and versatile interior provides an impressive 90.8 cubic feet of passenger volume. There's comfortable seating for up to five passengers, and behind the rear seats, there's 20.6 cubic feet of storage space - much more than you'd find in a typical sedan.

For enhanced versatility, the exclusive 60/40 split rear Magic Seat® offers multiple seating and cargo-carrying configurations. With its one-motion dive-down functionality, it can fold flat into the floor to provide a maximum 57.3 cu-ft. of rear cargo volume. Compared to any other vehicle in the subcompact class, the five-passenger Fit provides the lowest, flattest cargo floor and the most cargo volume. The Fit's interior thus can easily be converted to tall-object mode or long-object mode based on the shape of the cargo.

Standard comfort and convenience features include air conditioning, cruise control, remote entry, a 160-watt AM/FM/CD audio system with four speakers, a USB audio interface3, an auxiliary audio input jack, MP3/WMA playback capability, Radio Data System (RDS), power windows, power mirrors, power door locks and a security system.

Connect with Honda:
Honda Media Newsroom (for journalists): www.hondanews.com
Honda (for consumers): www.automobiles.honda.com
Honda on Facebook: www.facebook.com/honda
Honda on YouTube: www.youtube.com/honda
Honda on Flickr: www.flickr.com/hondanews
Honda on Twitter: www.twitter.com/honda
Pinterest: http://pinterest.com/honda
Instagram: http://instagram.com/honda
Google+: https://plus.google.com/+honda

 

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Source: http://hondanews.com/releases/9c974aaf-4755-44fc-aa3a-fc159fe7e7f8

Honda Automobiles: All-new 2013 Honda Accord Coupe Earns Highest Safety Ratings in Midsize Class

The completely redesigned 2013 Honda Accord Coupe has earned the highest available safety rating – a 5-Star1 Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).


The 2013 Accord Coupe is the only vehicle in its class to earn a NHTSA 5-star Overall Vehicle Score and Insurance Institute for Highway Safety (IIHS) TOP SAFETY PICK+ rating with GOOD ratings in all test modes. For model year 2013, all tested Honda models have earned a TOP SAFETY PICK or TOP SAFETY PICK+ rating from the IIHS (only the Civic Coupe, FCX Clarity and Fit EV have not been tested).


"The Honda comprehensive approach to vehicle safety is validated by these top-level safety ratings," said Art St. Cyr, vice president of product planning and logistics at American Honda. "The 2013 Honda Accord truly excels in all areas, delivering the best overall safety ratings, while also providing exhilarating performance, outstanding comfort and top-class fuel economy."


The Accord Coupe earned the 5-star Overall Vehicle Score by garnering a 5-star rating in each seating position in the New Car Assessment Program (NCAP) frontal, side-barrier, and side-pole crash test categories, as well as a 5-star rollover rating. The 2013 Coupe joins the Honda Accord Sedan in earning an Overall 5-Star Safety Rating under NHTSA's testing.


In addition to its NCAP 5-Star Overall Vehicle Score designation, the 2013 Honda Accord Sedan is the only car in its class to earn a GOOD rating in all IIHS test modes, including the Institute's aggressive, new small overlap frontal crash test. Under the IIHS' testing program, the new small overlap frontal crash test—sometimes called a "narrow offset" test—is designed to replicate what happens when the front corner of a vehicle collides with another vehicle or an object such as a tree or utility pole at high speed.


Beginning with the 2013 Honda Accord, Honda is applying the second generation of the Honda Advanced Compatibility Engineering™ (ACE™ II) body structure to its models. This reinforced frontal structure further enhances frontal crash energy management through a wider range of offset and oblique collision modes.


New standard and available safety and visibility technologies in Accord models such as Back-Up Camera, Forward Collision Warning (FCW), Lane Departure Warning (LDW) and Lane Watch help increase driver awareness in the front, sides, and rear of the vehicle.


In addition to the Honda next-generation Advanced Compatibility (ACE II) body structure, passive-safety features offered as standard equipment on the 2013 Accord include dual-stage, multiple-threshold front airbags, and new SmartVent™ front side airbags, and side curtain airbags. The new SmartVent side airbag construction helps mitigate the risk of injury to occupants that may be positioned in the deployment path of the side airbag. SmartVent also allows heating of the passenger seatback on EX-L and Touring models.


Honda Safety Leadership

Honda has a long history of leadership in the development and application of advanced technologies and designs to enhance the safety of all road users, including automobile occupants, motorcycle riders, and pedestrians. The company operates two of the world's most sophisticated crash test facilities and is responsible for numerous pioneering efforts in the areas of crashworthiness, airbag technology, collision compatibility and pedestrian safety. This commitment to safety is rooted in the longstanding Honda goal to be a company that society wants to exist, and it complements the company's leadership in reducing vehicle emissions, improving fuel efficiency and advancing alternatives to gasoline.


Connect with Honda:


Media Newsroom (for journalists) http://www.hondanews.com/channels/honda-automobiles-fit-ev

For consumers: www.automobiles.honda.com

YouTube: www.youtube.com/honda

Flickr: www.flickr.com/hondanews

Twitter: www.twitter.com/honda

Facebook: http://www.facebook.com/honda

Pinterest: http://pinterest.com/honda

Instagram: http://instagram.com/honda

Google+: https://plus.google.com/+honda


1Government star ratings are part of the National Highway Traffic Safety Administration's (NHTSA) New Car Assessment Program (www.safercar.gov). Model tested with standard side-impact air bags (SABs). Vehicles tested under this program cannot be compared to model-year 2010 and earlier vehicles. Ratings can only be compared with similar ratings on model year 2011 and later vehicles if rated under the new program



Source: http://hondanews.com/releases/2db3083a-7d8d-421c-8c9e-a0ea395ebbb6

Tuesday, February 12, 2013

Honda Automobiles: Honda Expands Fit EV Leasing to Select East Coast Markets

The all-electric 2013 Honda Fit EV, first launched in California and Oregon in July 2012, is coming to select East Coast markets later this month, American Honda announced today. The Fit EV will be available for lease at Honda dealerships in selected markets in Massachusetts, Connecticut, Maryland, New York, and New Jersey. Customers will be able to lease the ultra-efficient, spacious and fun-to-drive Fit EV for a period of three years at a cost of $389 per month.

The 2013 Honda Fit EV, part of Honda's diverse portfolio of alternative-fuel vehicles, has a combined adjusted Environmental Protection Agency (EPA) mile-per-gallon-equivalency rating of 118 MPGe1, an EPA-rated driving range of 82 miles, and a low energy-consumption rating of just 29 kilowatt hours (kWh) per 100 miles.  

"Expanding the availability of the ultra-efficient Fit EV to the East Coast is the next logical step in Honda's strategic and customer-focused approach to growing the market for low-CO2, sustainable mobility technologies," said Steve Center, vice president of the American Honda Environmental Business Development Office. "Combining Honda's extensive EV experience with customers–which began 15 years ago with the Honda EV Plus–with the real-world feedback from early Fit EV lessees in several different markets will help us prepare for growing adoption of electric vehicles."

Based on the award-winning five-door, five-passenger Honda Fit, the 100-percent electric Fit EV features a 20-kilowatt-hour (kWh) Lithium-Ion (Li-Ion) battery and a compact 92-kilowatt (123 horsepower) AC synchronous electric motor that generates 189 ft-lb of torque. This efficient powertrain is teamed to a chassis with a fully-independent suspension and a driver-selectable 3-mode drive system. The result is a fun-to-drive EV with an EPA combined city/highway estimated driving range rating of 82-miles1.

An onboard charger allows the vehicle to be plugged into any household-type 120-volt outlet (dedicated GFCI outlet recommended) or an available 240-volt AC power supply. When connected to a 240-volt circuit, the Fit EV battery can be recharged in less than three hours from a low charge indicator illumination point3. When connected to an outlet, charging can be started or stopped with an included Fit EV interactive remote control, through an available smartphone application or through the internet on a personal computer.

Already available since July 2012 for lease-only in select California and Oregon markets, the Fit EV is offered at a lease price of $389 per month2 over a three-year term, computing to a Manufacturer's Suggested Retail Price (MSRP) of $36,625. Customers interested in leasing or learning more about the Fit EV are encouraged to sign up at www.FitEV.Honda.com.

Honda Environmental Leadership
In addition to the Fit EV, Honda's diverse portfolio of alternative fuel vehicles has included numerous technologies to improve fuel efficiency and reduce CO2 emissions including the first EV leases in California (1997 Honda EV Plus), the retail introduction of America's first hybrid (1999 Honda Insight), delivery of the first fuel-cell electric vehicle in the U.S. (2002 Honda FCX), four generations of the Civic Natural Gas (first introduced in 1998) and the first gasoline-powered vehicles in the hands of consumers to meet stricter emissions standards. Honda has also led the Union of Concerned Scientists (UCS) rankings of overall vehicle environmental performance since 2000, and a Honda vehicle has topped the list of America's greenest vehicles, from the America Council for an Energy-Efficient Economy (ACEEE), for 15 consecutive years.

Connect with Honda:
Media Newsroom (for journalists) http://www.hondanews.com/channels/honda-automobiles-fit-ev
For consumers: www.automobiles.honda.com
YouTube: www.youtube.com/honda
Flickr: www.flickr.com/hondanews
Twitter: www.twitter.com/honda
Facebook: http://www.facebook.com/honda
Pinterest: http://pinterest.com/honda
Instagram: http://instagram.com/honda
Google+: https://plus.google.com/+honda

1132/105/118 city/highway/combined miles per gallon of gasoline-equivalent (MPGe) rating; 82 mile combined (city/highway) driving range rating (adjusted).  Ratings determined by U.S. EPA.  Your MPGe and range will vary depending on driving conditions, how you drive and maintain your vehicle, battery age/condition, and other factors.  For additional information about EPA ratings, visit http://www.fueleconomy.gov/feg/label/learn-more-electric-label.shtml.

2Subject to limited availability through October 2014 in designated market regions on approved credit through American Honda Finance Corp. Closed end lease for 2013 Honda Fit EV for well-qualified lessees meeting specific use and operation requirements. Not all applicants will qualify. No purchase option at lease end. MSRP $37,415 (includes destination). Excludes tax, title, license, registration, options and insurance. Zero capitalized cost reduction. Total monthly payments $14,004.00. Lessee responsible for non-routine maintenance, excessive wear/tear and up to $0.20/mi. over 12,000 mi./yr. Lease includes collision coverage, routine maintenance, roadside assistance and navigation system updates

3 From low-charge indicator illumination point to full charge

 

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Source: http://hondanews.com/releases/276fbe38-0e11-4dc0-bae0-a4ef7a161c2b